Reducing green fees to boost sales in other departments is an inappropriate yield management strategy.

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The statement that reducing green fees to boost sales in other departments is an inappropriate yield management strategy is considered false because yield management involves strategically adjusting prices to maximize revenue across various areas of a business.

By lowering green fees, a facility can attract more golfers, which not only increases the volume of play but can also lead to higher overall spend within the resort or club. When more golfers come to play, they are likely to spend in other areas such as food and beverage, merchandise, or lessons. This approach is particularly effective during slower periods when demand is low, as it helps to fill tee times and ensure that other departments benefit from the increased traffic.

Yield management aims to optimize the balance between attracting customers and maximizing revenue, so a strategic reduction in green fees can be a valid tactic when implemented thoughtfully and in coordination with projected sales opportunities in other areas.

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