Which question helps evaluate a targeted promotional strategy's effectiveness?

Evaluating the effectiveness of a targeted promotional strategy relies heavily on understanding whether the intended audience was indeed reached and engaged. By asking if the right audience was targeted, one can assess the alignment of the promotional efforts with the characteristics and preferences of the desired customer demographic. This insight is crucial, as a successful promotion hinges on resonating with those who are most likely to respond positively, leading to increased participation, engagement, and ultimately measurable results.

In contrast, while factors like production cost, duration of the promotion, and timing can play roles in the overall evaluation, they do not directly address the core issue of whether the promotional message effectively reached and influenced the intended audience. Therefore, focusing on the targeting aspect provides a clearer insight into the strategy's success or areas needing improvement.